In a screenless environment, it's important to re-evaluate what we think we know about user experience. When it comes to voice experience, audio is no longer playing a supporting role. Audio is the interface.
Voice is the liaison between your audience and your brand. It’s an opportunity to create deeper connections and strengthen the bonds between consumers and their favorite products.
Eric Seay — CXO, Audio UX®
"From UX to VX" is available exclusively on Brandingmag.